How does it work?

Opinioneer is a customisable engagement tool based on an app for Android and Apple devices. It is free to download and is anonymous requiring no personal details ( no email, name, phone number ) from your intended respondents.

Single questions are sent when you want as push notifications. Regular but frequent intervals for questions are suggested.

For the responder, a push notification appears on the device, two touches and the question is seen and answered in seconds and it’s always anonymous.

Each question is succinct and offers a range of answer types.
  • Agree/disagree or Yes/No – possibly including a hot link to details of an event
  • Which issue is a priority?
  • Select from a choice of up to six answers
  • How do you rate a service on a scale of 1-5? 1 poor, 5 excellent
  • Free text – with up to 140 characters

Each question is open for a limited time period

Questions can be open for various times depending on need. Usually a period of 24-48 hours and perhaps at a given time each week, to maximise response rates. However, if an organisation is running a conference for example, the questions can be set to last from 5 minutes to an few hours, to get feedback on speakers or the whole event.

As soon a s a question expires, the anonymised data base collates results automatically and gives overall % answers or average rating to all those who have the app as soon as a question closes. This transparent process encourages even higher response rates. 

 Free text will not generate quantitative results directly but key words can easily be determined – ask  for details

Additional Features

The organisation, and not the respondents, will gain some key demographics when the app is downloaded provides but without breaching anonymity. Examples of these demographics could be age group, area where people live, professional group etc. 

The organisation receives quantitative data, which is easily collated in a csv/Excel file for the organisation relating to the overall answers and receives the number of respondents (as well as the overall response rate of those who downloaded the app).

Questions can then be filtered to go to particular demographics. For example, in the case of a hospital, the response to ‘Which  of these six issues causes you most concern? might highlight that nurses were concerned most about XXX and doctors about YYYY. Questions can then be sent to each group to explore further why the issue causes them particular concerns. 

Feedback and action based upon the answers given by the majority will empower and engage more and more  participants as they see their views being regularly heard and acted upon. Questions, of course, should be worded carefully ( we can advise) to ensure expectations are realistic and the ‘opinions’ can be acted upon.

Find out more

To find out more about how Opinioneer can benefit your business or organisation, please get in touch with us.